Authentic Practices

Resources for Growing a Therapy Practice

Improve How People Understand What You Do in Therapy (Productize, Productize, Productize) April 30, 2018
It’s a jargon word from marketing--but it simply means to make your service into a product that potential therapy clients will understand--in their own language.
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Get More Therapy Clients Through Facebook (A Quick Guide) April 13, 2018
Facebook’s wide reach makes it a strong marketing platform for many businesses--including your therapy business. I’ve found that many therapists hesitate get into marketing--and I totally understand. And some might thing that Facebook is too personal.  But if you use it well, you can build a positive community
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How Precisely Can You Define Your Ideal Client? April 12, 2018
Defining your ideal client will bring you more clients. You can define your ideal client precisely, and you don’t need a lot of words to do it.
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How to Avoid Bad SEO Practices that Harm your SEO Ranking February 2, 2017
Search engine optimization (SEO) is about much more than keywords. You may be already using targeted keywords to improve search results for your therapy website, but is your SEO perfect?
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Therapist Blog Tips For Increasing Engagement and Practice Growth January 30, 2017
When you create a therapist blog, there's one thing you must remember – most other good therapists already have a blog.
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Twitter Marketing Tips For Therapists and Practice Managers January 27, 2017
Twitter is a simple but powerful marketing tool for therapists. It’s an effective way for you to share news with your audience, respond to questions, and inspire people to become your clients.
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3 Proven Advertising Ideas For Your Therapy Practice June 2, 2016
These are some of the most cost-effective advertising options to attract new clients and help more people!
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Marketing Ideas For Your Therapy Practice May 24, 2016
Advice from a Google Software Engineer with 14 years of experience. It’s all about how Google works and will give you great marketing ideas!
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The Definitive SEO Guide for Therapists April 26, 2016
This monster guide will tell you everything you need to know about Search Engine Optimization (SEO) for your therapy practice!
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How Many Clients Does An Average Therapist Have? April 5, 2016
It depends on degree levels, revenue streams, and overall priorities. But each of these factors affect how many clients a therapist has!
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How To Build Your Cash-Only Private Counseling Practice April 4, 2016
The fundamentals we’ve observed and researched when it comes to building your cash-only private therapy practice.
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Psychotherapy Practice Names: Getting It Right In 5 Steps March 31, 2016
Your therapy practice name will be the first information a potential new client learns about you. What should your name communicate to a client? In what areas do you specialize?
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6 Psychotherapy Marketing Mistakes To Avoid February 11, 2016
You became a psychotherapist to help people in their time of need, not to spend all of your time on marketing. We understand that, and we hope to make it easier for you
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7 Marketing Strategies For Therapists In Private Practices January 15, 2016
7 common strategies we’ve implemented or observed among our therapist clients successfully. Implement one or all to get more clients!
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